An example of wired LED’s adding life to POSBelieve it or not, one of the surprising results of the London Olympics is that it is going to be a veritable ‘sign-fest’ at all of the venues, termini and hotels across London. Each tour operator competing for the attention of their guests and passengers with elaborate signage – flashing lights, spinning mobiles and the like.

It was while working on a project for one tour operator that Xcaliba was asked to look into the plausability of installing flashing lights into their signage that we thought we’d share some of our findings with you. 

 

 

 

 

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GamecardOver the years, we’ve been asked to produce a wide range of game cards for our clients.  They are a great way to get customers to interact with a promotion, product or service and are as effective as a business-to-business marketing tool as they are for the more conventional consumer promotions.

This post gives an outline of some of the game card mechanics available for you to use and detail on how to make sure they work for you. [click to continue…]

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Cutter guide for a type 0427 box, trays and platforms. For cutter guides of this complexity, you may want to take advantage of our cutter-guide and plain paper dummy service.

 

We are always happy to provide our clients with a cutter guide, which you can then use to position your artwork to, but if you want to supply a cutter guide with your artwork files then here are a few tips on how to set-up and supply the file.

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When most of us think of what 3D printing means, we probably think of holograms and lenticulars but things are going to get a bit more exciting…

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An Xcaliba Christmas Carol

December 21, 2011

in Funny

A Christmas Carol by Charles Dickens – first published 19th December, 1843

The festive season is upon us and 2012 is the bi-centenary of the birth of Charles Dickens, so in keeping with both we thought we’d share our version A Christmas Carol with you……

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We have recently been involved in working with one client on the creation and production of a door-drop leaflet, promoting the services of a private healthcare clinic.  Part of the planning process has meant the profiling of local prospective customers to the clinic and it made us think that this is probably worth spending some time talking about on our blog – both in terms of how it works generally and possible opportunities for your business.  [click to continue…]

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Lenticular printed image 2-way Lenticular Flip

We’re occasionally asked to look at producing lenticular items for our clients; these requests can vary from magazine cover mounts to short-run POS items. As technologies have developed across print processes, so lenticular printing has become less expensive to produce, more effective in its results and with a wider range of effects available.

We thought we’d take the opportunity of a blog post to explain a little more of how lenticular’s work and how you can use them.

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As of 4th November 2011, British Movietonews is closing its doors in Denham, Uxbridge after over eighty years of making film newsreel and news footage archiving.

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When we produced our Type Can Speak book earlier in the year (click here to order your copy), we used a range of materials including a single acetate sheet.  PUR binding was the only real binding option available to us.  So what are the differences between PUR and perfect binding?

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At Xcaliba we’re used to receiving artwork files in many different formats across a range of software types. We thought we’d use the blog to explain a little of the implications regarding how you supply us your artwork.

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