TLC LaunchIn March we were approached by our client Discovery Networks UK to help with the promotion and launch of their brand new channel, TLC.  The project had two areas – one to announce the launch with TV journalists and one for a give-away as guests were leaving the launch party.

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Back in January 2012 we ran a blog post introducing 3D Printing.  Thirteen months is a long time in technology and so we thought we’d take a look at the advancements made since then, with five examples of how 3D Printing is beginning to improve our lives.

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Shape

Last month Xcaliba started working with an organisation called Shape on a fundraising pack.  The packs were targeted at existing and prospective supporters and was the first time they had used direct mail on such a large scale. 

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In this post we’re going to look at the process of how paper is made.  There used to be a time when anyone involved with buying print could arrange a paper mill visit, nowadays these mill visits are about as rare as the proverbial rocking horse dung.  Many of the UK-based paper mills have closed, due to the reduction in global demand and today there are more pubs in the UK called the Paper Mill than actual working mills.  We all have contact with paper whether as part of our day-to-day lives and possibly as part of our job, this gives a brief overview of how it gets from wood pulp to the final product.

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paper stackAs anyone that knows Xcaliba will be aware, we believe that paper is still the world’s most powerful means of communication.  Papermaking is a science in its own right and a far larger subject than we could ever do justice to but we felt it may be useful to give a brief overview and the first part of our post series on paper will cover the materials used in the process of making paper.

There are still conflicting view points on the environmental issues of using paper (click here for a free copy of our view on the topic) but how many of us know what it’s made of?  Ask anyone on the street and their first answer would be “err – trees” but there’s a lot more to it than that.  [click to continue…]

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“Print is not dead, it is struggling to make itself heard”…so says Peter Lancaster, COO and co-founder of documobi; the company leading the development of iPR.

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Last month we had feedback from one client who thought our estimates for a project were a little on the high side. “We’d like to use Xcaliba because we know you’ll never let us down and always deliver”.  Apparently they were not experiencing the same pain-free Xcaliba experience with our competitors.

We have no problem with any client coming back to us with feedback on costs and operating the way we do, there is always an opportunity of trying to save costs. However, at what point does great service have little or no value? It’s a difficult question, especially as we are all under constant pressure to keep costs low.

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Matching Colours (Part 2)

November 6, 2012

in Prepress

For Matching Colours Part 2 we’re going to look at the issues with printing a special Pantone colour across a number of paper types.

Last month we were tasked with printing a number of items for a new brand and the example provided some interesting issues for colour matching.

 

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Matching Colours (Part 1)

November 1, 2012

in Prepress

As part of a recent consultancy project, we were involved in settling some issues with the CMYK breakdown on a brand Pantone colour potentially being printed globally across a wide range of mediums and processes.

This project, as well as some other recent Xcaliba work, has highlighted some of the problems with colour matching .

 

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October has seen a spate of clients supplying Powerpoint and Word documents for multi-page training and user manuals.  Although they have their issues, it is not the end of the world and with some careful work and attention we can turn them into something far more suitable and attractive.

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